Our Recent Posts

July 10, 2020

Remember that saying, you are never fully dressed without a smile? Surely you must have seen it as an Instagram caption or a random, inspirational quote. Well seems like the revised, post-COVID-19 saying is - you’re never fully dressed without a face mask. It has becom...

June 29, 2020

For many, the year 2020 was one to look forward to. Many in Trinidad and Tobago were eager to live through “Vision 2020”, to embrace the successes that followed with the unique number, however the world had another thing coming. COVID-19 struck. Countries, businesses,...

June 16, 2020

Many of us have been largely scaled-down, working from either our bedroom, living room, or wherever is most convenient for us. The same goes for academic pursuits- no longer are we able to fluidly engage with our lecturers or teachers as we may have wanted. Trips to th...

May 29, 2020

Over the past few months, pelicans and seagulls have been the only ones using Coco Reef’s private beach resort in Tobago, in Barbados the flying fish are the only ones throwing beach parties. Over in Jamaica the Kingfish is living up to its name as they have the place...

May 19, 2020

Over the years it has become evident the need to ensure that we choose the most credible and reliable news sources since the circulation of fake news has been on the rise.  Traditional media channels have continuously battled against each other to present the most enga...

March 3, 2020

Carnival’s come and gone, with our favorite mas bands having launched events and showing off their costumes. Which means this is the perfect time for a marketing head or entrepreneur to take a look back at what marketing choices worked during one of the most economical...

February 17, 2020

Last December, the Central Bank Governor of Trinidad and Tobago announced in a press conference that, “The current $100 note will no longer be legal tender as of December 31, 2019.” He asked for patience and that citizens, “Adjust themselves accordingly.” What then ens...

February 10, 2020

We recently shared some of the ways that brands in the Caribbean are making the best of social media marketing to get the attention of consumers. We want to take a look at yet another brand; interestingly, one of the other banks that has a long history in the region. S...

February 5, 2020

The year is 2020. Companies are battling for consumers’ attention and they are spending more and more to get it. Here in the Caribbean, guess how the top ten regional brands are spending their ad budget? Two words: Traditional media. Yes – newspaper, television and rad...

January 27, 2020

When you think of brands that are killing it in the modern social media marketing space, chances are you’re not thinking about your bank. But you’d actually be surprised at the small but impactful things that Republic Bank does to stay connected to their consumers.


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