ADviser™ reports deliver much of the same information delivered in a downloadable CSV file. These reports provide category level insight and analysis of competitor ad placement, spend, media mix, and messaging. See your brand’s share of category by estimated investment, actual ad count, and media type. Compare your media mix and placements with those of your competitors. Analyse trends and period-over-period changes in each brand’s media plan. 

ADviser™ reports can also show creative use detail with links to all press display ads and broadcast spots and playout / publication occurrence detail (i.e., you can drill down to the exact date and time of any ad occurrence). Ad hoc or recurring ADvisers™ are available. Monthly, quarterly, annual, and multi-year reports are available covering all active brands within a product category.