Social Media: The Focus Group that Never Goes Home

Social media is like a never-ending focus group with customers only too happy to offer unfiltered opinions about your brand. We help you hear and respond to their perspective with a one-stop view of all your social and digital channels.

Media InSite gives each of your marketing and communications teams the tools they need to protect and enhance brand equity and organization reputation.

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Digital Marketing

Teams use Media InSite to monitor owned and earned media to identify content that resonates with your audience, allowing you to target them and grow your business

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Communications/PR

Teams use Media InSite to monitor digital and traditional media coverage, including social chatter, to spot emerging topics and measure earned media activity and messaging success.

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Customer Service

Teams use Media InSite to see all owned-channel activity in a single, unified platform.

All teams gain insight with information about audience engagement, influencers, message amplification, consumer and stakeholder sentiment, demographics, readership, website traffic, share of voice, post times, brand awareness and customer loyalty across all channels.

Media InSite centralizes your view of all earned and owned media with specialized dashboards to quickly show current activity.

· Hashtag & marketing campaigns – shares, reach, engagement, mentions.

· Sentiment analysis – determine what content is driving negativity or positivity.

· Virality – see how your content spreads across the web and social media.

· Influencer marketing – identify industry influencers and brand ambassadors.

· Competitive benchmarking – learn from your competitors and see exactly how you measure up.

· Identify trending topics to guide your marketing and sales teams.

· Post times – determine what your audience likes and when is the best time to post.

· Website traffic – measure the amount of traffic your website receives before and after launching your campaign.

Our Social Listening service includes real-time, proactive alerts to all your devices, delivered in an attractive, easy to use format. Every tweet, Facebook response, blog post, and news media mention delivered as frequently as you want, instantly, once a day, or multiple times throughout the day.

media insite

Facebook

Tracking likes, shares, comments, audience growth, owner activity, and providing competitor comparisons.

Instagram

Measuring follower growth, engagement ratios, hashtag trends, follower growth, and competitor comparisons.

Twitter

Providing aggregate posting statistics for tweets, retweets, replies, followers, reach, engagement, top performing Tweets, hashtags, keywords, and competitor comparisons.

LinkedIn

Providing owned-account activity, including page and post level data, audience growth, demographics, engagements, and impressions.

YouTube

Monitoring activity and comments related to specific videos.

All-in-One Platform

Media InSite centralizes your view of all earned and owned media with specialized dashboards to quickly show current activity.

· Hashtag & marketing campaigns – shares, reach, engagement, mentions.

· Sentiment analysis – determine what content is driving negativity or positivity.

· Virality – see how your content spreads across the web and social media.

· Influencer marketing – identify industry influencers and brand ambassadors.

· Competitive benchmarking – learn from your competitors and see exactly how you measure up.

· Identify trending topics to guide your marketing and sales teams.

· Post times – determine what your audience likes and when is the best time to post.

· Website traffic – measure the amount of traffic your website receives before and after launching your campaign.

Real-Time Awareness – Proactive Alerts to Keep You Informed

Our Social Listening service includes real-time, proactive alerts to all your devices, delivered in an attractive, easy to use format. Every tweet, Facebook response, blog post, and news media mention delivered as frequently as you want, instantly, once a day, or multiple times throughout the day.

Schedule your free Discovery Call

Fill out the form below and we will contact you to arrange your discovery call and set up a demo.